Author Hanie Razaif-Bohlender Posted on December 27, 2019May 23, 2021Categories branding, leadership, personal branding   Leave a comment on The power of networking.

The power of networking.

LinkedIn provides you with a platform to develop and nurture your brand positioning from ground zero up. It’s entirely up to you on how far, how wide, how niche you want it to be. It’s entirely up to you. I’m glad that my given nickname, The Career Doctor, caught the attention of Dato’ Aminahtun Karim, a lady extraordinaire. A former ambassador who has served countries all over the world including my husband’s country, Canada, we finally met just before Christmas. … Continue reading “The power of networking.”

Author Hanie Razaif-Bohlender Posted on November 17, 2018May 23, 2021Categories branding, career management, personal brandingTags , ,   Leave a comment on Monetising Trust and Managing Your Coffee Stain

Monetising Trust and Managing Your Coffee Stain

Monetising Trust ni sebenarnya apa? Dan, pernah dengar “Coffee Stain” di dalam concept customer service? (Kalau tak lagi, sila tanya Abang Google.) Takpe, saya cerita sikit. Ini cerita benar. Cerita dari pagi tadi. Pagi tadi saya terima call dari seorang rakan yang baru dapat client. Client ni seorang fashion designer. Perjanjiannya ialah rakan ni akan menulis news mengenai fashion designer ni di dalam socmed dan juga news prints. Client dah bayar untuk kos service. (Ok, ini part monetising trust – … Continue reading “Monetising Trust and Managing Your Coffee Stain”

Author Hanie Razaif-Bohlender Posted on November 12, 2018May 23, 2021Categories career management, life, personal brandingTags , , ,   Leave a comment on 5 Tips Menggunakan LinkedIn Dengan Lebih Berkesan

5 Tips Menggunakan LinkedIn Dengan Lebih Berkesan

So, kita dah register dengan LinkedIn. Tengok menunya macam ok lah, senang nak navigate. Tapi, macam mana nak gunakan LinkedIn untuk menulis idea-idea kita? Kat bawah ni, saya tuliskan 5 tips untuk LinkedIn newbie: Sebelum kita request connection, karang sedikit ayat mengapa kita nak connect dengan orang tu. Contohnya – “Dear Hanie, I enjoyed reading your post on XYZ topic. May I request to connect with you?” Selepas dah connect tu, adab yang baik ialah untuk hantar ucapan terima kasih. … Continue reading “5 Tips Menggunakan LinkedIn Dengan Lebih Berkesan”

Author Hanie Razaif-Bohlender Posted on October 22, 2018May 23, 2021Categories personal branding   Leave a comment on Personal Branding is For Everyone

Personal Branding is For Everyone

A professional MC, an aesthetic doctor, a journalist, a lecturer, a business development director, a CEO, a fresh graduate, a social activist = these are some of my private clients who have one thing in common. They are looking for ways to elevate their presence in this competitive world while sharing their knowledge and doing what they do best. Social media is part of your marketing strategy. This is the place where you raise your brand recall, create awareness and … Continue reading “Personal Branding is For Everyone”